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Pricing

By Jeff Cohan, June 11, 2013

When a client trivializes your work, call a time-out.

In the spring of my senior year at Harvard, I was awarded the contract to make passport photos for any of my fellow Quincy House residents who needed them. By "awarded the contract" I mean that the assistant to the House Master was a friend of mine who knew I knew my way around a darkroom (that may have come out wrong…), and so she gave the project to me. This is the story of a brief encounter with one of my customers — and what it still means to me 40 years later.

Read more…

Written by Jeff Cohan · Categorized: General · Tagged: Pricing

By Jeff Cohan, May 1, 2013

Knowing where to kick.

Here’s a slight variation on a classic anecdote about pricing: Guy takes his Harley to the shop. Says it’s not sounding right. Doesn’t sound like a Harley should sound. Mechanic says she can fix it. She starts the engine and listens. She looks up and down the length of the bike for a few moments […]

Written by Jeff Cohan · Categorized: General · Tagged: Pricing, Seth Godin

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Web Sites | WordPress Support | Web Applications.

Formally trained in liberal arts and education (I have a B.A. in Government from Harvard and studied Secondary Education at Rutgers Graduate School), I have honed my skills in the communication arts and sciences as a teacher, trainer, instructional designer, writer, photographer, calligrapher, helpdesk manager, database programmer, and multimedia developer.

(I've also been a group counselor, waiter, bartender, bicycle messenger boy, computer salesman, carpenter's helper, financial analyst, and school board president.)

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Systems since 1983.
Web sites since 1994.
PHP since 2001.
WordPress since 2007.

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