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By Jeff Cohan, June 11, 2020

Sharing Blog Posts on Social Networks: Why & How

Sharing Blog Posts on Social Networks

If you have responsibility for online marketing for your enterprise, you might be tempted to focus most of your attention and energy on social media destinations like Facebook, LinkedIn, Twitter, and so on.

I get it. Sharing on social networks is a good thing. It’s fun. It encourages engagement and interaction and can be very reinforcing (gotta love those likes and shares and comments). And it’s easy. And you probably spend a fair amount of time on those social networks already.

If you view your social networks as the center of your online marketing universe, I’m inviting you to consider shifting your paradigm. I’m suggesting you consider the argument that it’s your Web site that should be the heart and hub of your online marketing strategy.

Read more…

Written by Jeff Cohan · Categorized: General · Tagged: Blogging, Facebook, Social Networking

By Jeff Cohan, March 27, 2014

Yet Another Facebook Survey

If you’re not already “surveyed-out”, we’d appreciate your taking this short survey about Facebook. Yep, ANOTHER Facebook Survey: just what you need, right? I’m not going to go on and on about how THIS survey is better than any other you’ve ever taken. But I will tell you that you’ll be entering a drawing for a $25 Amazon Gift Card simply by submitting the survey (and including your email address, which is otherwise optional). And if that’s not enough incentive, has it occurred to you that by taking this Facebook survey, you might just be contributing to making the Web a better place? Yeah, I didn’t think so. So there’s still the chance of winning the gift card.

Read more…

Written by Jeff Cohan · Categorized: General · Tagged: Facebook, Surveys

By Jeff Cohan, August 21, 2013

Embedded Facebook Posts available to all

As of today, Facebook’s embedded posts feature is available to all Facebook users. This feature allows owners of Web properties (like WordPress Web sites and blogs) to embed Facebook posts into those properties.

One might think, “It’s about time,” since we’ve been able to embed tweets in our Web properties for a long time. But hey, better late than never, right?

Check out this post for a live example.

Read more…

Written by Jeff Cohan · Categorized: Reviews · Tagged: Blogging, Facebook

By Jeff Cohan, May 9, 2011

Bad News: Facebook is Converting Old Groups to New Format

Darn those Facebook kids. As someone who is a member of several Facebook Groups and an administrator of a few, I didn’t like it when Facebook introduced the new format for Facebook Groups several months ago. In particular, I thought it was ridiculous that they dropped the Discussion feature in favor of Docs. Now they’re […]

Written by Jeff Cohan · Categorized: General · Tagged: Facebook

By Jeff Cohan, May 4, 2011

Custom Facebook Tab Using iFrame

When the owners of S&J’s Woodfired Pizza wanted to let their customers and fans know where their portable pizza oven was going to be and when, we could have installed one of many “event” plugins in their WordPress site. Instead, I decided to adapt and integrate a nifty little PHP/MySQL-based events-management system I developed years ago. Sometimes, using this kind of hybrid approach is a great way to extend a WordPress Web site.

Read more…

Written by Jeff Cohan · Categorized: Case Studies · Tagged: Facebook, Social Networking, WordPress

By Jeff Cohan, October 13, 2010

From Blog to Facebook: Testing WordBooker

Several clients whose sites utilize WordPress (those who have built Web sites under the Libra program as well as those who have WordPress blogs connected to their Web sites) have expressed interest in having blog entries published automatically to Facebook.

Written by Jeff Cohan · Categorized: Reviews · Tagged: Facebook, Plugins, Social Networking, WordBooker, WordPress

By Jeff Cohan, May 17, 2010

Bring your Facebook Fan Page to your Web site

Facebook Fan Page Widget

One way to encourage people to Join/Like your Facebook Fan Page is to embed a Facebook Fan Page widget in a page of your Web site! Here’s what Vicki Richardson (Lollipop Chef) and I did today:

Written by Jeff Cohan · Categorized: General · Tagged: Facebook, Social Networking

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Web Sites | WordPress Support | Web Applications.

Formally trained in liberal arts and education (I have a B.A. in Government from Harvard and studied Secondary Education at Rutgers Graduate School), I have honed my skills in the communication arts and sciences as a teacher, trainer, instructional designer, writer, photographer, calligrapher, helpdesk manager, database programmer, and multimedia developer.

(I've also been a group counselor, waiter, bartender, bicycle messenger boy, computer salesman, carpenter's helper, financial analyst, and school board president.)

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