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Content Marketing

By Jeff Cohan, July 3, 2013

Unfollow-A-Huckster Wednesday

In yet another attempt to discover Twitter’s value, I started following more people yesterday. Then I spent time lurking and trolling, reading and scrolling. My dominant impression: there’s a whole lot of huckstering going on.

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Written by Jeff Cohan · Categorized: General · Tagged: Content Marketing, Social Networking, Twitter

By Jeff Cohan, June 6, 2013

Enough already with the formulaic blog titles

Scanning my newsfeeds tonight and finding way too many salesey, hypey headlines linking to boringly bland blog posts, I was overcome by a sudden and strong visceral dislike for the formulaic, overly-clever blog titles that are everywhere on the Web these days and which, admittedly, until tonight, I have been all too inclined to emulate (and recommend to others).

It’s got to stop. And stopping has to start with me.

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Written by Jeff Cohan · Categorized: General · Tagged: Content Marketing

By Jeff Cohan, May 28, 2013

Don’t delete old content.

A fellow WordPress designer/developer recently asked (in one of my LinkedIn WordPress groups) how to automatically remove “old” blog posts. Her client wants certain blog posts to run for specific lengths of time and doesn’t want to have to keep track and remove them manually. Why? My fist reaction was Why? Why would a content […]

Written by Jeff Cohan · Categorized: General · Tagged: Content Marketing, SEO

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Web Sites | WordPress Support | Web Applications.

Formally trained in liberal arts and education (I have a B.A. in Government from Harvard and studied Secondary Education at Rutgers Graduate School), I have honed my skills in the communication arts and sciences as a teacher, trainer, instructional designer, writer, photographer, calligrapher, helpdesk manager, database programmer, and multimedia developer.

(I've also been a group counselor, waiter, bartender, bicycle messenger boy, computer salesman, carpenter's helper, financial analyst, and school board president.)

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Systems since 1983.
Web sites since 1994.
PHP since 2001.
WordPress since 2007.

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