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By Jeff Cohan, June 28, 2013

Short(er) Form Video

If you’re scratching your head over Vine and Instagram video, Mitch Joel offers an interesting perspective in last week’s Short(er) Form Video blog article on Six Pixels of Separation. Money quote:

Who knows if Vine or Instagram will win this short-form social sharing video war? We just need to be asking better questions. For every “who cares?” or “why does this matter to my brand?,” it may be wiser to ask, “who is using this?” and “are they doing anything interesting with it?”.

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Written by Jeff Cohan · Categorized: General · Tagged: instagram, Social Networking, vine

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Formally trained in liberal arts and education (I have a B.A. in Government from Harvard and studied Secondary Education at Rutgers Graduate School), I have honed my skills in the communication arts and sciences as a teacher, trainer, instructional designer, writer, photographer, calligrapher, helpdesk manager, database programmer, and multimedia developer.

(I've also been a group counselor, waiter, bartender, bicycle messenger boy, computer salesman, carpenter's helper, financial analyst, and school board president.)

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