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By Jeff Cohan, February 18, 2016

Read Blogs More Efficiently (and Enhance your Blog Reading Experience) Using Categories and Tags

Last updated October 26th, 2018 at 08:57 am

Boy, if there isn’t a whole lot of junk out there on the Web! But there’s also a lot of good stuff. Unfortunately, finding the good stuff can be difficult. So much of that junk just gets in the way.

Even if you’ve found a blog (or blogs) you like to read, you might be spending too much time sifting through articles that are of no real interest to you. At some point, you probably give up.

This article is for people who read blogs.

Lots of articles offer advice to bloggers on how to use Categories and Tags. I’ve written a couple/few myself (here and here). But this article is directed to people who read blogs. (Honestly, though, people who write blogs can stand to benefit, too.)

A blogger who effectively utilizes Categories and Tags to group articles by topics of potential interest — and whose public-facing blog properly displays Category and Tag information — is making it easier for you, the reader, to find, read, watch, listen to, enjoy, and learn from his or her content. If you know how to use that information about Categories and Tags to your benefit, you’ll spend less time clicking away from stuff you don’t care about and more time consuming stuff that matters to you.

If you read blogs — even if (or perhaps especially if) only occasionally — here are some tips that might make your blog-surfing time more efficient and rewarding.

Archives, explained.

If you know how to use that information about Categories and Tags to your benefit, you’ll spend less time clicking away from stuff you don’t care about and more time consuming stuff that matters to you.

(The terms I’m using in this article come from the world of WordPress. That said, I believe many of these terms either are universal or have close counterparts on other blogging platforms.)

A blog archive is a page, or more often a series of pages, that aggregates articles that have something in common. Typically, that "something" is either the author, the publication date (usually the publication month, but there are other options), a category, and a tag.

The format of an archive page is customizable; it could simply list articles by blog title (with hyperlinks to the full articles), but it could also display an excerpt of each article or even the full content of each article.

An author archive will list all articles by an author. A date archive will list all articles published on the given date (or date range). A category archive will list all articles assigned a given category. And a tag archive will list all articles assigned a given tag.

Where to Find Links to Archives

By default and convention, many blogs display links to archive pages in their sidebars. Typically, those archives are Date, Category, and Tag.

Date and Category Archive Listings

Date archive listings are often displayed either as lists of dates (again, usuallly year-months) or a dropdown menu of those dates. Category archive listings are often displayed either as lists of categories or a dropdown menu of categories.

Screenshot
Categories as list; Date Archive as dropdown
Screenshot
Categories as dropdown; Date Archive as list

Tag Archive Listing

The tag archive listing might be displayed as a "Tag Cloud" — a special type of word cloud in which the font-size of a given tag word or phrase is proportional to the number of articles to which it is assigned. The tag words (or phrases) are hyperlinked so that clicking on a tag word or phrase takes you to the archive page for that tag.

Screenshot
Tag Cloud

Other Places

But there are often other places from which a clued-in reader can navigate to an archive of articles of interest. Whether these other places exist and where they exist are entirely dependent on how the public-facing blog (in WordPress and other platforms, the theme) is laid out. The following screen shots display how this is done on different blogs.

screenshot
Bottom of blog post. “Filed Under” typically refers to Categories. Here, Copyblogger assigned two categories to the post. Click on either term, and you’d land on its archive page.
screenshot
Inventive way to show tags (on left, in red box). Links to two author archive pages under title.
screenshot
See listing of all articles by “bornfitness” by clicking on the “Written by” link; see archive for the “The Tim Ferriss Show” category by clicking on that. (“Topic” usually means “Category”.)
screenshot
Sidebar listing of all categories (Tim Ferris calls them “Topics”). Hyperlinks lead to respective archive pages.
screenshot
Bottom of blog post. Total overkill, if you ask me. And counterproductive. Not only does he display Categories and Tags in two places, but he’s duplicating all over the place.
screenshot
Bottom of blog post at SCOTUSBLOG.com. Category “Everything Else”.
screenshot
Top of blog post. Link to author archives and two separate categories.
screenshot
Sidebar: category listing; monthly archives links as dropdown; tag cloud

Conclusion

Look for links to archive pages for topics (categories and tags) of interest or (in the case of multi-author blogs) authors, and your blog-reading experience might be greatly improved.

Related Posts

  1. Help Your Blog Readers Find What They’re Looking For with the Search & Filter Plugin
  2. How to add an About Us blurb to every WordPress blog post
  3. WordPress More Tag
  4. Which Categories and Tags Should I Use?
  5. WordPress Categories and Tags
  • Choose the best match.

Written by Jeff Cohan · Categorized: Techniques · Tagged: Blogging, Taxonomies, WordPress

  • Choose the best match.

Reader Interactions

Comments

  1. Steve Levinson says

    February 19, 2016 at 9:55 am

    Helpful! As always, Jeff’s insights and practical tips help improve the quality of my online time.

    Reply
    • Jeff Cohan says

      March 14, 2016 at 8:16 am

      Thank you, Steve.

      Reply
  2. jay maurice says

    March 13, 2016 at 7:24 pm

    No one makes more sense then you when writing about blogs and tags. Always easy to understand and digest. Keep sharing the wisdom!

    Reply
    • Jeff Cohan says

      March 14, 2016 at 8:16 am

      Thank you, Jay.

      Reply

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Formally trained in liberal arts and education (I have a B.A. in Government from Harvard and studied Secondary Education at Rutgers Graduate School), I have honed my skills in the communication arts and sciences as a teacher, trainer, instructional designer, writer, photographer, calligrapher, helpdesk manager, database programmer, and multimedia developer.

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