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By Jeff Cohan, May 13, 2013

13 Timeless Lessons from the Father of Advertising

No matter what you’re about to write — copy for your Web site’s “About” page, your next blog article, tomorrow’s email marketing campaign letter — these chunks of wisdom from David Ogilvy (via Copyblogger) should help. My faves: “On why we write”, “Ogilvy on headlines”.

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Written by Jeff Cohan · Categorized: General

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Web Sites | WordPress Support | Web Applications.

Formally trained in liberal arts and education (I have a B.A. in Government from Harvard and studied Secondary Education at Rutgers Graduate School), I have honed my skills in the communication arts and sciences as a teacher, trainer, instructional designer, writer, photographer, calligrapher, helpdesk manager, database programmer, and multimedia developer.

(I've also been a group counselor, waiter, bartender, bicycle messenger boy, computer salesman, carpenter's helper, financial analyst, and school board president.)

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